NRFC Fire Recruitment Film
We are so excited to share this Recruitment Film created for the Niagara Regional Fire Chiefs Association. We were asked to write, storyboard, shoot and edit a narrative commercial that will inspire and motivate new volunteers to join the team. This video featured actual volunteer firefighters re-enacting real scenarios across the various municipalities throughout the region. This was a massive project, with a high demand for vehicles, tools, locations, and personnel. Beyond our amazing crew, we’d like to extend a thank you to Jay Plato from the Niagara-on-the-Lake Fire Department who was a major asset in coordinating this ambitious project. Thank you to all the actual volunteers for their service and their involvement in this project.
The call to action is for you to connect with your local fire department- so if this video inspired you, please reach out. If you’re unsure where to start; connect with us and we will put you in touch with the appropriate department.
At Captivate, we LOVE production. We are so incredibly passionate about working on set and creating story-led content. Here is a behind-the-scenes video of us across this 5-day production and some amazing still photography!